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What Is Image Metadata?

Every digital photo carries invisible data embedded alongside the visible pixels. This metadata — stored as EXIF, IPTC, and XMP tags — can include your camera model, GPS coordinates where the photo was taken, the date and time, lens settings, software used for editing, and even your name or copyright information.

This metadata stripper removes all embedded data from your images in one click, right in your browser. It is essential for privacy — stripping GPS coordinates before sharing photos online prevents location tracking — and for reducing file size, since metadata can add 10–100KB per image. No uploads, no server processing. Your files stay on your device.

How to Use This Tool

  1. Upload your images — Drag and drop or click to select one or multiple JPG or PNG files. The tool reads metadata immediately and displays what it finds.
  2. Review the metadata — See exactly what data is embedded in each image — GPS location, camera info, timestamps, software tags, and more.
  3. Strip the metadata — Click the strip button to remove all embedded data. The tool redraws the image pixels onto a clean canvas, producing a metadata-free copy.
  4. Download clean images — Save the stripped images. They contain only pixel data — no hidden information that could compromise your privacy.

Tips and Best Practices

Frequently Asked Questions

What types of metadata are removed?+
This tool removes all EXIF data (camera settings, GPS, timestamps), IPTC data (captions, keywords, copyright), XMP data (editing history, software tags), and ICC color profiles. The output is a clean image with only pixel data.
Does stripping metadata reduce image quality?+
No. The tool redraws the exact pixel data onto a fresh canvas. The visual quality is identical — only the invisible embedded data is removed.
Can I selectively remove some metadata and keep others?+
This tool removes all metadata in one pass for maximum privacy. If you need selective removal, use our EXIF Viewer to inspect what is present, then use specialized desktop software for fine-grained control.
Do smartphones embed GPS in every photo?+
Yes, unless you disable location services for the camera app. Both iPhone and Android phones embed precise GPS coordinates by default, which is the primary privacy concern this tool addresses.
Is my image uploaded to a server?+
No. All processing happens locally in your browser using the Canvas API. Your images never leave your device. This is the safest way to strip metadata since no third party ever sees your files.
What file formats are supported?+
JPG, PNG, and WebP files are supported. The output format matches your input to maintain compatibility with your workflow.

📖 Learn More

Related Article Understanding EXIF Data: Complete Guide → Related Article How to Optimize Images for the Web →

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