What Is an Affiliate Disclosure?
An affiliate disclosure is a transparency statement that informs your audience you may earn commissions when they click on certain links and make purchases. Required by the FTC in the United States and by similar regulatory bodies worldwide, it ensures readers understand the financial relationship between publishers and the products or services they recommend.
Without proper disclosure, content creators risk fines, legal action, and loss of audience trust. This generator builds a clear, compliant disclosure statement tailored to your specific affiliate programs, revenue model, and brand voice — in under a minute.
How to Use This Tool
- Enter your website details — Provide your site name and URL. This personalizes the disclosure language so it reads naturally on your pages.
- Select your affiliate programs — Choose from common programs like Amazon Associates, ShareASale, or CJ Affiliate, or add custom program names.
- Configure the disclosure style — Choose between a short inline statement, a detailed full-page disclosure, or both. The tool generates appropriate language for each format.
- Export and add to your site — Copy the text or download as a file. Place the inline version near affiliate links and the full version on a dedicated disclosure page linked from your footer.
Tips and Best Practices
- → Place it above the fold. The FTC guidelines specify that disclosures must be clear and conspicuous. A link buried in the footer doesn't meet this standard. Put an inline disclosure near the top of any post containing affiliate links.
- → Use plain language. Avoid legal jargon. "We may earn a commission if you buy through our links" is clearer and more trustworthy than dense legalese. Readers appreciate honesty over formality.
- → Update it when programs change. If you join or leave an affiliate program, update your disclosure to reflect current partnerships. Outdated disclosures can be as problematic as missing ones.
- → Create a full disclosure page. In addition to inline statements, maintain a dedicated disclosure page linked from your site footer — right next to your Privacy Policy and Terms of Service.
Frequently Asked Questions
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Related Article How to Write a Privacy Policy for Your Website → Related Article How to Write Terms of Service: Complete Guide →Built by Derek Giordano · Part of Ultimate Design Tools